May 24, 2022
EP 5:20 Facebook Monetization Secrets from the Head of Meta and Facebook
This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP immerses into the world of Meta Monetization, Facebook/Meta Marketing, and teaches exactly where to begin when interested in making money off monetizing!
Sean is joined by, none other than Bob Lanham, the official Head of Automotive Retail for Facebook/Meta, Instagram, and WhatsApp! Bob provides an insider perspective on the strategies and tactics to become monetized on Facebook, and the consistent social engagement required to maintain your influencer status. See how truly easy it is to start generating passive/income revenue while simultaneously building your social automotive brand and platform online!
Next to these two social experts is the living proof herself - Toni Cornell! Toni has been in the automotive industry for the last 18 years as a salesperson at CAL Cars in Spokane, Washington. Facebook/Meta Corporate pays Toni daily as an Influencer and Content Creator through her Facebook Business Page. She earns up to $3,000 per month solely by creating content and posting on Facebook/Meta! Listen in to learn, as Toni puts it, “how make money doing something you were already doing!”
About Bob Lanham
Bob Lanham is Facebook/Meta’s Head of Automotive Retail; however, Bob began his legacy in the automotive industry in 1997 where he worked as a commission only car salesman at Toyota of Sarasota. In a matter of three years at Toyota of Sarasota, Lanham was able to conquer the titles of the F&I Manager and Internet Manager.
With his focus in media marketing and internet sales, Bob Lanham moved on to work at international companies like Microsoft, Yahoo, Hulu, and Shazam. For the past six years, Bob has been able to use his knowledge of the automotive industry as a strong asset to the Facebook/Meta team. The head of a multi-billion dollar vertical manages the platform that reaches up to 178 million people daily for automotive industry updates, tips, guidance, and marketing strategies.
About Toni Cornell
Toni Cornell was born and raised in Lakewood, Washington. She is a fan of the Millionaire Car Salesman podcast and has been listening for the last five years. Toni has been in the automotive industry for the last 18 years. In the BDC department, Toni and her three-person team sold 1,486 cars in one year followed by 3,476 cars in the second year. Additionally, in one month Toni brought 51 units to the store and closed out 31 of the deals herself. She uses Facebook as a way to connect with her customers and bring in new customers.
About CAL Cars Spokane
CAL Cars is a privately owned, family-run business that has been serving the inland northwest for 19 years! CAL has sold over 42,000 vehicles in that time. CAL is the largest independent dealer in the region with 3 locations: Airway Heights, Spokane & Coeur d'Alene. CAL also has the best selection of vehicles in the region with over 300 vehicles in stock. CAL is an independent dealer, so they carry every make and model available.
CALs core values of honesty, transparency, and diligence is why they are blessed to still be in business after so many years in our community. Their customers know that their vehicle prices are negotiable, but satisfaction is not. CAL’s goal is to build a relationship with you to earn your business and become your car dealer for life!
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